{"id":6772,"date":"2023-02-08T20:13:21","date_gmt":"2023-02-08T17:13:21","guid":{"rendered":"https:\/\/www.francisko.net\/taking-pictures-on-amazon-how-we-take-pictures-for-the-bourgeoisie\/"},"modified":"2023-02-08T20:13:21","modified_gmt":"2023-02-08T17:13:21","slug":"taking-pictures-on-amazon-how-we-take-pictures-for-the-bourgeoisie","status":"publish","type":"post","link":"https:\/\/www.francisko.net\/en\/taking-pictures-on-amazon-how-we-take-pictures-for-the-bourgeoisie\/","title":{"rendered":"Taking pictures on Amazon &#8211; how we take pictures for the bourgeoisie"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_column_text]<img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4508\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/focusgroup.jpg\" alt=\"Photography for Amazon\" width=\"2000\" height=\"1110\" srcset=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/focusgroup.jpg 2000w, https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/focusgroup-300x167.jpg 300w, https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/focusgroup-768x426.jpg 768w, https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/focusgroup-1200x666.jpg 1200w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/p>\n<p class=\"p1\"><span class=\"s1\">Selling on <strong>Amazon<\/strong>, <strong>Amazon Art<\/strong>, or even <strong>Etsy<\/strong> is gaining popularity as a super profitable and low-cost business. This is not surprising, since a relatively small investment, bring great dividends. And the most important advantage<span class=\"Apple-converted-space\">  <\/span><\/span><span class=\"s2\">Amazon business is the ability to access the vast overseas market, as they say, &#8220;from the comfort of home. Original photography of goods for sale is becoming more and more in demand.<\/span><\/p>\n<p><!--more--><\/p>\n<p><span class=\"s1\">As strange as it may sound, Amazon primarily sells to the customer <\/span><span class=\"s2\">virtual<\/span><span class=\"s1\"><span class=\"Apple-converted-space\">  <\/span><\/span><span class=\"s2\">The image of the product,<span class=\"Apple-converted-space\">  <\/span>visual sensations, emotional expectations, which can fully form a competently and thoughtfully made  <\/span><span class=\"s1\">product photos. After all, it is impossible to feel the goods, to assess the quality of packaging and materials in an online store. That&#8217;s why 50 percent of success is<span class=\"Apple-converted-space\">  <\/span>it&#8217;s  <\/span><span class=\"s2\">successful photos of your listing that maximize the merits of the product.<\/span><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4509\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BA%D0%BE%D0%B2%D1%80%D0%B8%D0%BA-%D0%B1%D0%BB%D0%BE%D0%B3.jpg\" alt=\"\" width=\"2000\" height=\"1191\"><\/p>\n<p class=\"p1\"><span class=\"s1\">You can, of course, use Google and search for &#8220;<strong>subject photography<\/strong>&#8220;, &#8220;<strong>cheap subject photography<\/strong>&#8221; to find proposals,<span class=\"Apple-converted-space\">  <\/span>For example, from 15 UAH. ($0.5).<span class=\"Apple-converted-space\">  <\/span>There are also more expensive: for example, 50 UAH per photo (which is approximately $ 1.5). If you are interested in  <\/span><span class=\"s2\">photography at this price level,<\/span><span class=\"s1\"><span class=\"Apple-converted-space\">  <\/span><strong>you can safely close this blog<\/strong>. You can be sure that photos of these guys will  <\/span><span class=\"s2\">meet<\/span><span class=\"s1\"> all of Amazona&#8217;s requirements and maybe <\/span><span class=\"s2\">even the color in the photo will be<\/span><span class=\"s1\">  match the color of the product. But will such a photograph stand out from the competition? Colleagues like this work on a stream. Same  <\/span><span class=\"s2\">Scheme<span class=\"Apple-converted-space\">  <\/span>light<\/span><span class=\"s1\">  &#8211; and everything as quickly as possible. This type of photography is more suitable for online stores, where hundreds of similar products of the same brand are sold. We take an individual approach to each shoot and try, in addition to  <\/span><span class=\"s2\">images  <\/span><span class=\"s1\">goods to convey feelings. Because of this, our clients&#8217; listings stand out from hundreds of others. Main  <\/span><span class=\"s2\">The result of using our photos by the client<\/span><span class=\"s1\"><span class=\"Apple-converted-space\">  <\/span>&#8211;<span class=\"Apple-converted-space\">  <\/span>is an increase in conversion, <\/span> <span class=\"s2\">i.e. increase<\/span> <span class=\"s2\">the number of visitors to the site who make a purchase of the photographed product.<\/span><span class=\"s1\"> How do we know? <\/span><span class=\"s2\">Word of mouth: we are often asked to rephotograph products that have already been photographed by someone else<span class=\"Apple-converted-space\">  <\/span><\/span><span class=\"s1\">.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4510\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BA%D0%BE%D0%B2%D1%80%D0%B8%D0%BA-%D1%81-%D0%BF%D0%B0%D0%BB%D1%8C%D1%86%D0%B5%D0%BC.jpg\" alt=\"Subject photography for amazon\" width=\"2000\" height=\"1335\"><\/p>\n<p><span class=\"s1\">We know how to emphasize not only the design findings, but to convey even a tactile sensation. To do this<\/span> <span class=\"s2\"> when taking a picture of a subject, <\/span><span class=\"s1\">demonstrating its<\/span><span class=\"s2\"> use, we are very careful to address the issue of <\/span><span class=\"s1\">of the human element<\/span><span class=\"s2\"> in the frame, and in our opinion this is very important.<\/span>[\/vc_column_text][vc_custom_heading text=&#8221;SUBJECT IN USE&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p class=\"p1\"><span class=\"s1\">Ifestyle photography is photography that shows a subject in use. It is these pictures that show  <\/span><span class=\"s2\">all its advantages, options for its use. After seeing these photos, the client should think, &#8220;Great! This is what I need right now!&#8221;<\/span> <span class=\"s1\"> We know how to<\/span><span class=\"s2\"> to present a product in such a way that<\/span> <span class=\"s2\">The customer buys it as an obligatory and necessary component<span class=\"Apple-converted-space\">  <\/span>of convenience, comfort, prestige and happiness. <\/span> <\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4513\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C-%D1%81-%D1%82%D0%BE%D0%B2%D0%B0%D1%80%D0%BE%D0%BC.jpg\" alt=\"object in use\" width=\"2000\" height=\"1335\"><\/p>\n<p class=\"p1\"><span class=\"s1\">In this kind of photography for us it is very important to convey the atmosphere and positive mood of using the product. After all, it&#8217;s the feeling that creates the sale. Everything that the buyer sees on the screen, he subconsciously projects onto himself.  <\/span><\/p>\n<p class=\"p1\"><span class=\"s1\">So what do we need for a successful shoot?<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Model&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p class=\"p1\"><span class=\"s1\">There are different target audiences for different product groups. For example, a massage mat is most likely to buy girls and women. On the basis of<span class=\"Apple-converted-space\">  <\/span>these criteria, and we chose models to create a listing, as well as a product landing page.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4514\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C-%D1%81-%D1%82%D0%BE%D0%B2%D0%B0%D1%80%D0%BE%D0%BC2.jpg\" alt=\"Lifestyle photography\" width=\"2000\" height=\"1335\"><\/p>\n<p class=\"p1\"><span class=\"s1\">We are very sensitive to the choice of people who will demonstrate the product: we try to look for the most suitable commercially for the American market. We carefully consider the type of clothing, its color, which must necessarily match the product, and the color scheme of the interior.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4515\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C-%D0%BD%D0%BE%D0%B3%D0%B8.jpg\" alt=\"Amazon photography\" width=\"2000\" height=\"1335\">[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_custom_heading text=&#8221;Location&#8221; use_theme_fonts=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<\/p>\n<p class=\"p1\"><span class=\"s1\">To create our <strong>Lifestyle Photos for Amazon<\/strong>, we choose authentic locations that match the latest fashion trends, as well as suitable for the perception of our target audience. <\/span><span class=\"s2\">target audience<\/span><span class=\"s1\">. In the interiors we recreate the atmosphere of coziness and comfort,  <\/span><span class=\"s2\">to show how everyday life, leisure time, habits, passions, interests, environment, and life itself can change after the purchase of goods.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4516\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C-%D0%B2-%D0%BA%D0%B2%D0%B0%D1%80%D1%82%D0%B8%D1%80%D0%B5.jpg\" alt=\"Subject photography\" width=\"2000\" height=\"1681\"><\/p>\n<p class=\"p1\"><span class=\"s1\">It is very important for us to convey a good mood, comfort and a feeling of happiness, <\/span><span class=\"s2\">that are created by <\/span> <span class=\"s1\">  when using the product. We try to go the way of  <\/span><span class=\"s2\">marketers<\/span><span class=\"s1\"> Every new year they show us not a glass of Coke, but a beautiful Lapland, reindeer, a beautiful Christmas tree, Santa Claus, laughing people, a fireplace, and at the end &#8211; <\/span><span class=\"s2\">a bottle of Coke.<\/span><span class=\"s1\">&#8230;<span class=\"Apple-converted-space\">  <\/span>And the whole world runs after that <\/span><span class=\"s2\">\u266a to the store \u266a<\/span><span class=\"s1\"> for Coca-Cola.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-4518\" src=\"https:\/\/www.francisko.net\/wp-content\/uploads\/2017\/03\/%D0%BC%D0%BE%D0%B4%D0%B5%D0%BB%D1%8C-%D0%BD%D0%B0-%D0%B4%D0%B8%D0%B2%D0%B0%D0%BD%D0%B5.jpg\" alt=\"Promotional photography for Amazon\" width=\"2000\" height=\"1250\">[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text][\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<script language='javascript' type='text\/javascript'>function getWR360PopupSkin(){return 'light_clean';}<\/script><\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_column_text] Selling on Amazon, Amazon Art, or even Etsy is gaining popularity as a super profitable and low-cost business. This is not surprising, since a relatively small investment, bring great dividends. And the most important advantage Amazon business is the ability to access the vast overseas market, as they say, &#8220;from the comfort of home. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_sitemap_exclude":false,"_sitemap_priority":"","_sitemap_frequency":"","footnotes":""},"categories":[20,60],"tags":[],"class_list":["post-6772","post","type-post","status-publish","format-standard","hentry","category-behind-the-scenes","category-shooting"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v20.4 (Yoast SEO v28.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Taking pictures on Amazon - how we take pictures for the bourgeoisie - Advertising Photography Studio - Jaroslav Francisko<\/title>\n<meta name=\"description\" content=\"A detailed breakdown on the subject of photography for Amazon. 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